World of Crow is a contemporary women-owned brand founded in 2011 by Shaila Khubchandani - a passionate textile enthusiast who has always been drawn to the beauty and craftsmanship of handwoven fabrics. Shaila has spent years traveling the world, learning about traditional textile techniques, and seeking out unique and beautiful fabrics. At World of Crow each piece is handwoven and exclusively stitched at their studio. They believe in supporting small businesses and artisans who are dedicated to preserving traditional techniques and using natural materials. They work closely with the local weavers to bring you a unique collection that is made with care and attention to detail.
The foundation of Crow is to uplift style, tradition, and sustainability for years to come. Their primary practice involves using handwoven fabrics, the most sustainable method of manufacturing material. Their exclusive textiles are woven by local artisanal community of weavers and are naturally biodegradable. Every day, they try to reimagine their workflow and its environmental impact, aspiring to reach a minimal carbon footprint. Their design process stems from a desire to give back to the environment, creating timeless garments amicable with nature.